From shampoo scientist to turtle saver: WWF’s Maggie Ka Ka Lee is turning science into action for the planet

Mediu

Once a formulator for global beauty brands, Maggie Ka Ka Lee now leads World Wide Fund for Nature’s impact work across the Asia-Pacific. Here’s how she’s making science, strategy and storytelling work for a wilder, greener world. Whether you’re doomscrolling on TikTok or catching up on the nightly news, chances are your feed is already filled with climate chaos. In recent months, the crises have grown more urgent: Tokyo was drenched by record rains, Sydney endured one of its wettest Augusts

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