ITV daytime will look very different in a few months with huge changes coming to shows including Good Morning Britain . The ITV news and magazine shows usually run from 6am to 1.30pm weekdays and include the breakfast show followed by Lorraine, This Morning and Loose Women. From January 2026, Good Morning Britain will be extended by 30 minutes to run from 6am to 9.30am daily. While Lorraine Kelly's show has been cut in half and will now run from 9.30am until 10am. Not only that, but the