Peloton raises 2025 revenue forecast, counts on video subscriber growth
Alexia Bădoiu
Fitness company Peloton Interactive raised its 2025 revenue forecast on Thursday, banking on an increase in subscriptions for its instructional videos to offset slowing demand for its exercise equipment. Peloton, which makes equipment such as spin bikes and treadmills, has been pivoting away from hardware to transition into a software-first company. Its turnaround strategy involves pushing subscriber growth for live and on-demand workout content to accompany its products. It has also focused on
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