AI-powered apps struggle with long-term retention, new report shows

Ana Maria Rus

With the top app stores flooded with AI apps, developers may think the best bet for turning a profit is to integrate artificial intelligence technology into their own products. However, a new study focused on the subscription app ecosystem across iOS, Android, and web is calling that assumption into question. RevenueCat , a company that offers subscription management tools used by over 75,000 app developers, said in its 2026 State of Subscription Apps Report that AI integration is not a

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