How the Success of Sonic the Hedgehog is Reviving Japan's Sega

Ana Maria Rus

President & COO of Sega Corporation, Shuji Utsumi, says the video game company is teaming up with international partners to expand in Asia and lower its reliance on the Japanese market. Utsumi also says he was impressed with Nintendo Switch 2 sales and hopes the trend continues" to boost business for the sector. He speaks with Bloomberg's Haslinda Amin from Kyoto. -------- More on Bloomberg Television and Markets Like this video? Subscribe and turn on notifications so you don't miss any videos

astăzi