Inside the booming business of wellness third spaces and membership clubs

Ana Maria Rus

A few years ago, Grace Guo began to crave places in New York City where hanging out with friends didn't have to involve alcohol. Newly sober and surrounded by friends who also chose not to drink, Guo said she wanted alternatives to the typical social scene. After some research, she landed on Bathhouse and Othership: social wellness clubs designed to create communities around improving health. "Honestly, it kind of just feels like going to a spa together and spending an afternoon together. I

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