Scott Morton grew up in Wisconsin. He wasn't tracking Wall Street. "My family was not super financially literate," he said. "I didn't hear about the stock market growing up." Now, the money managers have found him. Morton, the founder and CEO of Los Angeles-based software company Revel, said he has been getting the hard pitch from wealth managers eager to court him ahead of SpaceX's blockbuster initial public offering . In the past couple of months, a prominent firm sent a handwritten letter to