Arturo Lomeli is transforming his super premium tequila brand into Mexico’s first luxury house—including hotels and boutiques—while maintaining the brand’s independence. Read the full story on Forbes: https://www.forbes.com/sites/chloesorvino/2024/12/20/how-clase-azul-tequila-founder-arturo-lomeli-built-a-billion-dollar-brand/ Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1 Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking