Taylor Swift, Jeremy Clarkson, and Cole Palmer are among the famous names trademarking their faces in a bid to crack down on deepfakes. Nicole Wootton-Cane speaks to experts who say while it may offer some protection, it isn’t a ‘silver bullet’ for keeping your likeness safe from AI dupes Sign up to our free weekly IndyTech newsletter delivered straight to your inbox Sign up to our free IndyTech newsletter Sign up to our free IndyTech newsletter Email * SIGN UP I would like to be emailed about