Cătălin Pațachia (Shopfully): Inflation has significantly reshaped consumer behavior in Romania
Cristiana Gigina
With inflation climbing and VAT rising from 19% to 21%, everyday shopping has become more expensive for Romanians. Caught between higher prices and stagnant incomes, consumers are turning to discounts and promotions as a survival strategy. We asked Cătălin Pațachia, Country Manager of Shopfully Romania, where people look for these offers and how this shift is transforming the way Romanians shop. Inflation in Romania has reached almost 10%. How have you noticed this economic pressure affecting
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