Which screen wins your attention – your phone screen or sunscreen? According to a new study, Americans are 4x more likely to remember to plug their phone in at night than they are to put sunscreen on daily. The poll of 2,000 U.S. adults revealed 53% frequently forget to put on sunscreen daily, and only 10% said they put on SPF products daily. Meanwhile, 79% of respondents remember to plug their phone in every single night or most nights before bed. Commissioned by ISDIN and conducted by Talker