‘If you mark it down, they will come.’ What to expect from retailers this holiday season

Educatie

CNN  —  Santa’s checking his list, elves in tow, as a model sailboat and selection of beach tees hang on the wall behind him. Strands of garlands drape across the ceiling as racks of women’s summer wear sit below. It’s holiday time at B&B Department Stores, which has sold clothes, beachwear and accessories along the Jersey Shore for 50 years. It’s also one of the biggest times of the year for B&B and other retailers. While economists say this holiday shopping season could ultimately be the most

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