Selfie sticks for Series A
George Mihalcea
Then the 23-year-old CEO of the dating app Cerca started posting multiple videos a day on TikTok and Instagram, walking around New York City and sharing advice for young singles. "I saw this beautiful girl outside the 1 train in this leather jacket," Slayton says in one typical video. "So I went up to her," and asked for her email. In the post, which has more than 6 million views, he never mentions Cerca. He only occasionally references his startup in the hundreds of videos he's posted since
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