United is rolling out 'basic business class' to make premium flying cheaper. Here's how it will work.

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United Airlines is changing how people fly in its most expensive cabins. The airline said Friday it's soon rolling out new "basic" fares for its Polaris business class and Premium Plus premium economy cabins that strip out some perks — like seat selection and lounge access — in exchange for lower prices. It's essentially basic economy for premium seats. The goal is to let customers tailor their experience based on what they actually value, while simultaneously monetizing the growing demand for

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