The media, tech and advertising elite are steering their mega-yachts toward the French seaside town of Cannes, where the industry’s biggest names are set to wine, dine and hammer out deals worth millions. The rosé and champagne-fueled week-long event, known as the Cannes Lions International Festival of Creativity , is back this week for its 73rd year with over 13,000 attendees from more than 90 countries, including a heavy-hitting list of celebs, musicians and athletes. 3C Ventures founder

Tag-uri: Advertising