Bulgaria’s digital economy is starting to outgrow its old label. The country was discussed mainly as a lower-cost base for outsourced support and back-office delivery. That part of the story still exists, but it no longer covers the full picture as software firms, business-services exporters, fintech operators, and AI institutions are taking a larger role Recent figures support that shift. Bulgaria’s National Statistical Institute said GDP grew 3.1% in 2025, while information and communication