When Quilty hit the industry trades earlier this year, the AI startup promised that its tool could accurately predict a film’s success just by reading the script. When people actually got a chance to experiment with Quilty’s product, though, they were left skeptical. Even with all the available data in the world, it predicted the script for Christy , which would go on to be a box office flop, would outperform the script for Sinners , which became an Oscar-winning blockbuster. As many AI execs