Meghan Markle’s As Ever Is Selling an Identity Crisis
Media/Social media
Photo: As Ever Well before Meghan Markle ’s As Ever products launched on April 2, it was clear that confusion was at the heart of her brand. Shouldn’t her jams and teas have gone on sale when her Netflix show launched a month ago? Why is the show called With Love, Meghan while the home-goods line is named after a different sign-off phrase? Should that name be styled “ As Ever ” or “As ever”? And who, exactly, is Meghan? An expert homemaker graciously sharing her recipe for homemade dog biscuits
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