Apple Inc. will hold its biggest product launch event of the year to unveil the new iPhone 17 lineup, smartwatches and AirPods ahead of the holiday season. The phone will be its thinnest ever. Bloomberg's Ed Ludlow is in Cupertino with more on what to expect. -------- More on Bloomberg Television and Markets Like this video? Subscribe and turn on notifications so you don't miss any videos from Bloomberg Markets & Finance: https://tinyurl.com/ysu5b8a9 Visit http://www.bloomberg.com for business