Meta poaches Apple design exec Alan Dye to lead new creative studio in Reality Labs

Fashion

Alan Dye, the design executive who led Apple’s user interface team for the last decade, is leaving the company to join Meta, according to a report from Bloomberg’s Mark Gurman. This is a significant hire for Meta, as the company makes a push toward consumer devices like smart glasses and virtual reality headsets. Dye will focus on improving AI features in these devices and report directly to Chief Technology Officer Andrew Bosworth. At Apple, Dye will be replaced by Steve Lemay, who has had “a

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