Pokémon Company International has condemned the White House's use of its imagery, including a tiny version of the popular character Pikachu, in a meme posted online with the phrase "Make America Great Again". "We were not involved in its creation or distribution, and no permission was granted for the use of our intellectual property," said Pokémon spokeswoman Sravanthi Dev. "Our mission is to bring the world together, and that mission is not affiliated with any political viewpoint or agenda."