NOSTALGIA 2025: How brands rewrote the festival experience in Romania

Mihaela Măncilă

NOSTALGIA 2025 unfolded not as a festival, but as a living memory. What was once a celebration of retro culture has now evolved into a full-scale ecosystem of experience design, where music, emotion, aesthetics, and brand storytelling collided across a landscape of curated moments. More than 72,000 people stepped into the past, but what they found was something entirely new. The story began on the dance floor, where Banca Transilvania didn’t just decorate the Disco Fever stage, they shaped its

Tag-uri: Banca Transilvania

NOSTALGIA 2025: How brands rewrote the festival experience in Romania http://www.business-review.eu - 15.07.2025 22:32

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NOSTALGIA 2025: How brands rewrote the festival experience in Romania http://www.business-review.eu - 15.07.2025 22:32