March 30 : Wealthy investors are increasingly turning to women's sports as a rare opportunity to tap into a fast-growing market at lower valuations, favoring strong returns over the high entry costs and limited upside of marquee men's franchises in the NFL or the UK's Premier League. Once considered underdeveloped, women's sports are gaining traction as rising media rights, sponsorships and viewership create a mix of low valuations and high growth potential. The U.S. women's sports market is