GE2025: Play nice, focus on the east and 'keep quiet' elsewhere – inside the PAP’s successful electoral strategy

Sport

Despite early doubts and strong opposition momentum, PAP activists revealed how quiet discipline, strategic focus on battlegrounds and a more respectful tone helped the ruling party to retain power and strengthen its mandate. The People’s Action Party (PAP) may have had an uninterrupted streak of governing post-independence Singapore for almost 60 years, but this record did not stop some party activists and members from going into the recent General Election with a good amount of pessimism.