After statement-making performances from Bad Bunny and Kendrick Lamar, there’s a new standard for stepping onto the global stage. But will it last? Once upon a time, the Super Bowl halftime show was purely defined by spectacle. The bigger, the flashier, the better to lure millions of watchful fans to tune into the most important football game of the year. In recent years, however, a new standard has seemingly emerged from the halftime show’s greatest-hits trend, one that asks artists stepping