Europeans seeking more offline experiences this summer as digital fatigue grows – study
Mihaela Păun
This summer, Europeans are looking to disconnect and live more intensely, leaving behind digital noise in favour of authentic human experiences. Romanians stand out for their openness to novelty: 46% say they quickly embrace trending experiences, the highest share recorded in Europe, according to a newly released study by Mastercard. As “always connected” devices and artificial intelligence become an increasingly important part of professional life, Europeans are increasingly seeking leisure
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