BR Interview | Crossing borders, breaking barriers: tbi bank’s bold strategy in expanding merchant ecosystems

Raluca Maniță

With a strong presence in Romania, Greece, Bulgaria, Germany, and Lithuania, tbi bank’s customer-centric approach is at the heart of its success. By cultivating strong relationships with retailers and consumers alike, the bank ensures that both segments receive equal attention. This strategy not only supports financial inclusion but also enhances connectivity within Romania’s wider banking ecosystem, facilitating smoother interactions between businesses and consumers. Business Review sat down