close What are the most interesting outcome from a college sports bill? | Don't @ Me w/Dan Dakich Trey Wallace tells Dan Dakich what the most interesting elements are that could be included in a new college sports bill. Formula 1 is practically synonymous with luxury, so it only makes sense that one of the most well-known luxury brands on the planet wants in on the sport. On Wednesday, it was announced that starting in 2027, Gucci will take over as the title sponsor of the Alpine Formula 1 team.