Now in its fifth year, “Gustă cu Atenție. Bucură-te de Moment” (Taste with Attention. Enjoy the Moment) has evolved from a small pilot program into a nationwide movement promoting mindful snacking and wellbeing among Romanian teenagers. In this exclusive interview for Business Review, Dana Dobrescu, Corporate & Government Affairs Manager at Mondelēz România and long-time mentor of the initiative, shares insights into the program’s impact, its new podcast aimed at Gen Z, and how sustainable,