Netflix co-CEO says AI can't replace creativity — just look at Taylor Swift

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In Swifties, Netflix trusts. Netflix co-CEO Ted Sarandos said during Tuesday's earnings call that the company isn't worried about vying for more eyeballs in the age of AI-generated content, drawing an analogy to music and Taylor Swift's popularity. "If music is a leading indicator of all this — AI-generated music has been around for a long time, and there's a lot of it, and it's a pretty small part of total listening," Sarandos said. "And established artists like Taylor Swift continue to be

Netflix co-CEO says AI can't replace creativity — just look at Taylor Swift https://www.businessinsider.com - 22.10.2025 01:34

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Netflix co-CEO says AI can't replace creativity — just look at Taylor Swift https://www.businessinsider.com - 22.10.2025 01:34