In 2025, finding products that are actually worth the investment was Forbes Vetted's north star. Our editors spent the year testing, debating and digging deep to separate the hype from the high-performers, and these are the moments that stood out most: We talked shop with Paige DeSorbo about building her luxury pajama brand, Daphne, and sat down with hip-hop legend E-40 to unpack how he’s grown a food and spirits empire. We spotlighted standout winners from the Forbes Vetted Best Product Awards,