If you sit in the category of people in their thirties to early forties who desperately want to hold on to the skin they’ve currently got, you’re going to love this skincare news. No7’s new Prime Forever range is moving away from traditional anti-ageing and into what it’s calling skin preservation. Rather than waiting for lines, dullness or loss of firmness to show up, this range is designed to get ahead of it by targeting the invisible damage happening beneath the surface before it becomes