Toward a Theory of Burger Music
Entertainment
The most inescapable phrase in the online music underground of late is “burger music.” “Bro, Che is burger music,” the TikTok nanoinfluencer idkzxop said this week. “I’m not gonna elaborate. Because if you’re not a burger, you understand.” “This is just millennial burger music, fire video tho,” an X user wrote about Yung Lean’s recent campfire catharsis tune “STORM.” But what does “burger music” even entail? Is it Instagram Reels rap for people with no taste? A synonym for “coworker music,”
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