Driven by a meteoric rise in traffic from AI tools, American consumers spent $257.8 billion online during the 2025 holiday season, a new record and a 6.8% increase from the previous year, according to Adobe Analytics data published Jan. 7. Read the full story on Forbes: https://www.forbes.com/sites/mikestunson/2026/01/07/ai-chatbots-help-drive-record-holiday-spending-data-suggests/ Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1 Fuel your success with Forbes. Gain