An influencer's interview with Snowflake's CRO triggered an 8-K filing

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There are countless videos of financial advice on TikTok. Only rarely does one end up in a Securities and Exchange Commission filing. Data-storage company Snowflake filed an 8-K with the SEC on Monday after an executive spoke to an influencer who posts under the account name "theschoolofhardknockz" on Instagram and TikTok. Though the filing doesn't name the executive, he identifies himself as Chief Revenue Officer Mike Gannon in the video, which had more than 555,000 views on TikTok and nearly

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An influencer's interview with Snowflake's CRO triggered an 8-K filing https://www.businessinsider.com - 29.10.2025 20:42

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An influencer's interview with Snowflake's CRO triggered an 8-K filing https://www.businessinsider.com - 29.10.2025 20:42