Changing business of bread: Why Singaporeans crave artisanal loaves but still mourn the loss of heritage bakeries

Știință și Tehnologie

While modern palates crave new flavours, Singapore’s appetite for homegrown nostalgia in the form of old-school bakeries remains unchanged. SINGAPORE: When heritage bakeries and homegrown bread manufacturers close shop or move out of Singapore, it stirs up more than nostalgia as people love an “everyday staple” that comes fresh out of an oven, said food experts. That is why whenever bread makes the news in Singapore, such as when homegrown breadmaker Gardenia decided to move its production line