As global adoption of technology accelerates, the electronic shelf labels (ESL) market is projected to grow from $1.2 billion in 2023 to $3.5 billion by 2031. This solution can reduce implementation costs for retailers by up to 70% with the integration in a proportion of only 30% of Electronic Shelf Labels (ESL), according to Exorigo-Upos, the Polish company that provides IT technology solutions for the retail sector. “ Romanian retailers are pioneering a hybrid pricing solution, combining the