At the AI on the Lot conference, the studio's COO Albert Cheng, along with creators for each show, made their case for generative AI. What does it look like when Hollywood finally embraces artificial intelligence? In the three years since the labor strikes that laid down the ground rules for the use of generative AI in film and TV , as well as two new guild contracts soon to be put in place, we haven’t really seen it yet. Sure, there are fringe examples from smaller filmmakers reviving dead