Online advertising is opaque and often funnels money to sites that can damage your brand. Here’s how companies can protect themselves. The global digital advertising industry is estimated to be $600 billion and growing. While Facebook and other social media sites are popular for advertising, much of the campaign spend dedicated to the internet is distributed across millions of websites and apps, and there’s little oversight and moderation from the adtech companies that monetize them. As

Tag-uri: Advertising Facebook