Facebook’s ad delivery could be inherently discriminatory, researchers say
Advertising
A new study says that Facebook’s ad delivery algorithm discriminates based on race and gender, even when advertisers are trying to reach a broad audience. The research backs up a similar claim that the US Department of Housing and Urban Development made last week when it sued Facebook for breaking housing discrimination laws . It also expands the scope of an already potentially damning body of research about online advertising and bias, adding new fuel to the push for regulation. Numerous
din zilele anterioare