Forget limoncello! How Lillet became the fruity, floral drink of the summer
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In 2008, only 70,000 cases of this classic French aromatised wine were sold. In 2024, that boomed to 1.3m. What accounts for its sudden enormous resurgence? In 2008, only 70,000 cases of this classic French aromatised wine were sold. In 2024, that boomed to 1.3m. What accounts for its sudden enormous resurgence? I ’m a sucker for a spritz. So when I saw a sign in the French House pub in London, advertising its spring special, “Lillet spritz, £6.50”, I immediately ordered one. I wasn’t exactly
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