ITV has revealed talks with Sky, the owner of Sky News, over the possible sale of its media and entertainment (M&E) division in a deal worth £1.6bn. Sky News understands the approach centres on the potential creation of a UK-focused streaming giant. The division takes in ITV's current broadcast operations and channels, which are largely dependent on advertising revenue. The talks do not include the company's studios arm, which makes shows such as I'm A Celebrity... Get Me Out Of Here! Money

Tag-uri: Advertising