May 6 : Snap said on Wednesday its first-quarter revenue rose 12 per cent on the back of resilient advertising spending and that its number of daily active users returned to growth, driven by markets outside of North America and Europe. The Snapchat parent, squeezed between dominant platforms such as TikTok and Meta's Instagram in a crowded social media market, has been turning to subscriptions to boost its revenue, which comes predominantly from advertising sales. Snap and artificial

Tag-uri: Advertising Instagram