Sofia Hernandez, TikTok's global head of marketing and commercial partnerships, is leaving the company, according to a memo sent by global business solutions lead, Will Liu. Hernandez worked at TikTok and ByteDance for nearly six years. She initially focused on marketing related to the company's advertising business before expanding her remit to include consumer marketing. TikTok offers a broad array of ad tools for brands and marketers, and Hernandez oversaw the strategy for communicating its

Tag-uri: Advertising