'To sustain the ride, they started to dilute it': How Black Friday became a retail letdown

Black Friday

Black Friday has long been defined by massive crowds , rock-bottom prices and rabid consumers willing to bite, scratch and claw their way to the best deals of the season. But these days, retail's biggest holiday looks a bit different . Stores are opening their doors later, foot traffic is flat, online shopping is up and, in a world where Black Friday begins in September, consumers are wary, unsure if the deals they're getting are even that good . "The integrity of the event is pretty much gone,"

Tag-uri: Black Friday

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