The term ‘bimbofication’ has been thrust into the public consciousness this week, following a report that alleged that Bryon Noem, husband of former Department of Homeland Security (DHS) Secretary Kristi Noem, is involved in the fetish subculture. But what exactly is bimbofication? Newsweek has broken down what to know. The Daily Mail published an article earlier this week claiming that Bryon Noem, who has been married to Kristi Noem since 1992, leads a double life. The report alleged that

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