It has been over three and a half years since the so-called “Battle of Kaufland,” better remembered by Bulgarians as the “Battle for Sunflower Oil.” The episode reflects more than just a lack of market awareness; it highlights how panic and emotional responses often outweigh rational thinking among consumers in the country. Sunflower oil , in particular, has achieved almost symbolic status in Bulgaria , becoming a product with some of the most dramatic price swings in the market. In 2025,

Tag-uri: Kaufland Inflatie