The Secrets to Aritizia’s Explosive Growth, According to Its Superfans
Real Estate
The retailer’s idiosyncratic approach, from its price point to its fitting rooms, has allowed the chain to rapidly scale in recent years. Aritzia has seen explosive growth in the past five years, more than doubling its revenue in 2019 to C$2.3 billion ($1.65 billion) in the most recent fiscal year. The Canadian retailer found success through an unconventional approach to retail, focusing on stores and premium real estate rather than traditional marketing. Another critical ingredient has been
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