In 2009, the Canary Islands Parliament designated the audiovisual sector a strategic industry. 15 years later, the region has evolved from a destination for “film tourism” into one of Europe’s fastest-growing centers for visual effects and virtual production. Backed by the islands’ 50% tax rebate and the 4% corporate rate under dispensations of the Canary Islands Special Zone (ZEC), the sector has moved from service work to full-cycle capabilities, a transition that is beginning to reshape how