Why foreign automakers dominate the sedan market

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The biggest American automakers all but abandoned sedans and coupes in recent years as they rushed to compete in the pickup truck and SUV markets. Many domestic buyers also shifted toward those bigger vehicles. Still, there's a market for cars, as Japanese, Korean and German brands sell hundreds of thousands of smaller passenger vehicles in the U.S. annually. The resilience of the sedan market and concerns that high prices are driving away customers have led some American automakers to

Why foreign automakers dominate the sedan market https://www.cnbc.com - 16.04.2026 11:30

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Why foreign automakers dominate the sedan market https://www.cnbc.com - 16.04.2026 11:30